Does your fall calendar have gaps in it from patients that fell off during the closures and never rescheduled? We call that The Fall Gap and it's affecting practices across the country. In fact, we've calculated the average dentist is operating at a 41% deficit because of the Fall Gap, and will remain there unless...
Whether your calendar is full of appointments right now, or the demand is already starting to slow down, you are probably trying to attract new patients for general dentistry services. However, there is one group of patients that are currently producing overwhelmingly positive results for our clients: implant patients. These patients have become the foundation...
We’ve heard these questions from dentists across the country... Is NOW the right time to start marketing? Is NOW the right time to turn my marketing back on? Is NOW the right time to invest more in my marketing? In order to make that decision for your practice, you need to see the results, opportunities,...
Whether you have already re-opened or are planning to re-open in a few weeks, you will encounter patients that will be too hesitant to come in and see you. That may not be a concern right away, because there is pent-up demand for dental work with willing patients that will fill your schedule. But how...
Across the country, dentists are preparing to re-open their practice and book new patients. However, there is a new obstacle dentists must overcome in order to build trust with patients: communicating safety. Patients are afraid of catching the virus, and only the dentists that prioritize safety will help patients overcome that fear, and get them...
We have two clients in similar areas that are seeing very different results right now, due to the closures. These two dentists have the same restrictions on appointments, but one dentist is absolutely crushing it, generating revenue right now from emergencies AND and stacking high-ticket appointments (even implants…) for the future. The other is not...
Survive to Thrive: How to Generate Immediate Revenue, Increase Your Patient Base, and Come Out Stronger These past few weeks have been packed with change and uncertainty. Many dentists are still not sure what is the right action to take right now: where to invest their money, where to cut costs, or what the next...
When Is It Time to Hire a Dental Marketing Company? The dentists that see the most success in their marketing have a hands-on approach in their strategy and implementation. But that doesn’t mean every successful dentist is putting in hours and hours of marketing labor by themselves! In a recent discussion on the Delivering Wow...
Your 2020 Internet Marketing Plan We are already well into 2020, and in an ideal world, you would be executing your new internet marketing plan by now. At Firegang, we’ve worked with thousands of dentists across the country, so we understand the overwhelming schedule of a dentist often gets in the way of planning the...
The Future of Private Practice Dental Marketing The dental industry is changing, and the competition is exponentially growing: by 2026, the dental field is expected to grow 19% faster than average! That means in the average American town, the number of dental practices could grow to 17 by 2026. For private practice dentists, that number...
