Does your fall calendar have gaps in it from patients that fell off during the closures and never rescheduled? We call that The Fall Gap and it's affecting practices across the country. In fact, we've calculated the average dentist is operating at a 41% deficit because of the Fall Gap, and will remain there unless...
Dr. Estrella’s entire career is built on his experience using and teaching advanced implant techniques. But when it came to his implant marketing, there was nothing “advanced” about it. Losing leads and chasing low-quality patients wasn’t going to cut it for him. Dr. Estrella, in partnership with Firegang, discovered a new way to find, qualify,...
Dentists spend thousands on their website design, often feeling the end product doesn't properly capture their dental practice or high-quality services. In most cases, these dentists are correct: there is more you can do to capture the value of your practice. But making changes to your website is risky, so read on to learn how...
If you can't find your practice online, it's most likely due to your search-engine optimization strategy. SEO is constantly changing, and if you (or your marketing company) are making these 5 mistakes, it's likely costing you new patients, revenue, and time... Don't miss our next Masterclass, How to Start More 5-Figure Implant Cases Every Month,...
If you want to book high-quality new implant patients in today’s dental landscape, you have to abandon the cookie-cutter marketing approach that prioritizes quantity over quality. We have discovered a brand-new marketing method to qualify and procure ready-for-treatment implant patients without starting over on your marketing or overwhelming your front office staff. To learn how...
Whether your calendar is full of appointments right now, or the demand is already starting to slow down, you are probably trying to attract new patients for general dentistry services. However, there is one group of patients that are currently producing overwhelmingly positive results for our clients: implant patients. These patients have become the foundation...
We’ve heard these questions from dentists across the country... Is NOW the right time to start marketing? Is NOW the right time to turn my marketing back on? Is NOW the right time to invest more in my marketing? In order to make that decision for your practice, you need to see the results, opportunities,...
Whether you have already re-opened or are planning to re-open in a few weeks, you will encounter patients that will be too hesitant to come in and see you. That may not be a concern right away, because there is pent-up demand for dental work with willing patients that will fill your schedule. But how...
As we mentioned in our previous post, dental marketing is more valuable now than ever before. Your communication before and during your re-opening will be the key to attract and book high-quality new patients and retain more of your current patient base. In times of change, especially your re-opening, your front office staff plays a...
Across the country, dentists are preparing to re-open their practice and book new patients. However, there is a new obstacle dentists must overcome in order to build trust with patients: communicating safety. Patients are afraid of catching the virus, and only the dentists that prioritize safety will help patients overcome that fear, and get them...
