Case Study | Multi Location

Oregon Wisdom Teeth - 01.29.24

Product Launched 01/2024

SEO Rankings

Background

The client is Oregon Wisdom Teeth. He used to run a mobile clinic, which means a Service Area Business in Google parlance, with that name. Additionally, he had a brickand-mortar practice named Salem Tooth Extraction Clinic. He wanted to rename Salem Tooth Extraction Clinic as Oregon Wisdom Teeth - meaning he wanted the practice with the physical address to be named Oregon Wisdom Teeth. He had three GMB listings: Paul Brannen DMD (87 reviews) Salem Tooth Extraction Clinic (36 reviews) Oregon Wisdom Teeth (no reviews) Thankfully, he had access to all the three listings and was quickly able to grant us access - thanks to some really quick work by Erin! We then edited the names of Paul Brannen and Tooth Extraction to Oregon Wisdom Teeth. We then requested Google to merge all the three listings with the same name - Oregon Wisdom Teeth. The second best part of the whole process was that all the 123 reviews were saved and merged to give them the initial boost crucial in the rebranding process, especially because Google was used to seeing Oregon Wisdom Teeth as a service area business. The best part was the significant jump in Google Map rankings: Location Dashboard | Rank Tracker (

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Growth in local (Google Map) visibility and local rankings
Firegang local marketing reports screenshot

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