Case Study | Single Location
Nashville Smiles - 07.12.23
Product Launched 04/2021
New Patient Growth
Background
This big-city dental practice focuses a lot on cosmetic and restorative dentistry, including smile makeovers, and wanted their site to reflect the look and feel of Nashville on their site, using phrases like "superstar smiles," "VIP treatment," and "southern hospitality."Firegang Win
This practice really embraces and highlights the culture and energy surrounding Nashville. Their site demonstrates the combination of "superstar" quality and Southern hospitality they wanted to convey. Nashville Smiles successfully ties a love for their practice location into their representation as a high-quality dental practice. Their site content and imagery are highly unique to their location and personality as a practice — I think it's a great way to show off how personalized a site's content and feel can be!
