The Secrets for Reducing No-Shows and Cancellations Every Dental Professional Needs to Know

Secrets for Reducing No Shows and Cancellations

Scheduling is one of those aspects of dentistry that can be considered ‘make or break’. You either do a good job scheduling appointments (and getting patients to keep them) and your business prospers or you absolutely suck at scheduling and …

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How to Use YouTube Videos to Improve Patient Attraction and Case Acceptance

ON NOW

When it comes to marketing a dental practice, few mediums are as effective as video. People become hypnotized at the moving pictures on a screen, which film and TV studios, as well as ad agencies, have long understood. YouTube …

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Dental Office Email Marketing – Worth It Or Not?

The Effectiveness of Dental Email Marketing

In our experience, email marketing is one aspect of web marketing that most dental offices neglect. Why wouldn’t you capture the email addresses of your valued patients? There is no better way to A) keep tabs on your audience and …

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Your Dental Practice Received a Negative Online Review – Now What?

Negative Reviews Got You Down

In a perfect world, everyone who left your dental office would jump online and leave a glowing review of the treatments they received. “Dr. So-and-So is so friendly and his staff is very professional. And my teeth cleaning? I couldn’t …

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Improve Patient Engagement with This 15-Point Website Checklist

ON NOW (2)

As a dental professional operating in today’s digital age, it’s a plain and simple fact that most patients will find you by your website before they walk-in or call. Therefore, your website should be an extension of your office environment. …

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The Value of Owning Your Own Reviews

Take Ownership of Online Reviews

Dentistry is one of those professions where reputation means everything. No matter how good you are at teeth cleaning, orthodontics or root canals, if the general public looks at you unfavorably, for whatever reason, your new patient numbers are …

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How to Discover if Your Website is FAST

How Fast Does Your Website Load

The other day I was in our office break room when I looked at the microwave. I then stuck my head out of the break room and asked the entire Firegang team, “Ask me what time it is.” The …

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How to Discover If Your Website is “Mobile Responsive”

Are You Catering to Mobile Users

The concept of a dental office website is constantly changing, and it’s important for you to keep up with these changes if you are going to A) remain competitive and B) cater to new patients who may be searching online …

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If You’re NOT Doing This, You Won’t Get Implant Patients

Dental Implant Tips

When your goal is more dental implant patients, it’s not so much what you’re doing as what you’re not doing. Many dentists go about their daily affairs without giving a thought as to what they could be doing differently. …

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How Does Video Help Dental Implant Marketing?

Take a Bite Video Dental Marketing

Ask any expert about dental implant marketing and at some point video marketing is bound to come up. Nothing engages quite like video. In fact, according to the US Department of Labor, visual stimuli accounts for 83% of human learning. …

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