Why a Local Business Should NOT Use Twitter!

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Life can be one big distraction. In no area is this truer than with small business owners, where time energy is being pulled every direction every day. Is Twitter one of those distractions? For most small local businesses, YES. First, …

What does Penguin 2.0 Mean to You, the Small Business Owner?

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If your business relies on Google for leads, it is important to keep up with the changes to the algorithm. The latest change occurred on May 22 of this year, just a few days ago. Known as Penguin 2.0, it’s …

Top 20 Blog Post Ideas for SMBs

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One of the best ways to keep your company relevant in the minds of consumers is to maintain a regularly updated blog. According to blogging platform WordPress.com, nearly 400 million people read 4.1 billion WP blog pages a month. …

Easier Google MapMaker Interface Rolls Out to the US – Finally!

Earlier this month, Mike Blumenthal reported that Google MapMaker users in Canada were experiencing an incredibly easy time using the service. Meanwhile, US Map Maker users were having a heck of a time navigating the platform and getting anything done. …

Google Local vs. Google Places vs. Google+ Business: Can We Please Stop the Madness?

If you’ve recently found yourself confused over the recent Google local mess of names and platforms, you’re not alone. SEOs and SMBs alike are left scratching their heads as they attempt to make sense of what Google undoubtedly hoped was …

Search Rankings Vs. Traffic and Conversions- Which Is Better for Determining Site Performance?

In my experience, too many business owners and marketing managers focus on search engine rankings to determine SEO success. While high rankings typically promise floods of traffic, they’re not the best way to measure the success of your site or …

Is Facebook’s Transition to Local Search a Threat to Google?

Facebook is taking on local search in an unprecedented move that could change the local landscape as we know it. The social network rolled out Facebook Graph Search on January 15th and mobile-friendly Facebook Nearby nearly a month before that. …

A Phone Call With Google+ & Places Support – Our impressions, directions, & takeaways

Google Now Providing Phone Support for Places Verification – What Took So Long?

Back in May of 2012, in a move that angered and confused many business owners, Google began to merge its Google+ and Places platforms together to form …

5 Reasons You Should Be Using Authorship Markup By Now

It has been a little over a year and a half since Google announced its initiative to begin supporting Authorship markup in the search results. This search engine feature uses rich snippets to match individual authors to their content pages. …

Garnering Reviews – Multi Step Approach

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We are asked many times about our methods in helping our clients garner reviews from their clients. The simple fact is, is that it takes a bit of work, however, it can be a game changer. Consider this, according to …