Is Your Dental Marketing Company Google Certified?

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Statistically, dental professionals are very hands-on and particular about how their businesses are run. So if you are currently working with a dental marketing company or you’re about to hire one, it’s a very good bet that you’ve done plenty …

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Doing Your Homework Before Hiring a Dental Marketing Company

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Life for the average dental professional was so much easier before digital marketing hit the scene, wasn’t it? Back then, to market your dental practice, you only needed to purchase an ad in the Yellow Pages and maybe the Sunday …

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Why Dental Offices Should NOT Use Twitter!

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Life can be one big distraction. In no area is this truer than with dental practice owners, where time and energy are being pulled in every direction every single day. Is Twitter one of those distractions? For most dental practices, …

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What does Penguin 2.0 Mean to You, the Dental Practice Owner?

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If your dental office relies on Google for leads, it is important to keep up with the changes to the algorithm. The latest change occurred on May 22 of this year, just a few days ago. Known as Penguin 2.0, …

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Top 20 Blog Post Ideas for Dental Professionals

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One of the best ways to keep your dental practice in the minds of patients is to maintain a regularly updated blog. According to blogging platform WordPress.com, nearly 400 million people read 4.1 billion WP blog pages a month. …

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Easier Google MapMaker Interface Rolls Out to the US – Finally!

Earlier this month, Mike Blumenthal reported that Google MapMaker users in Canada were experiencing an incredibly easy time using the service. Meanwhile, US Map Maker users were having a heck of a time navigating the platform and getting anything done. …

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Google Local vs. Google Places vs. Google+ Business: Can We Please Stop the Madness?

If you’ve recently found yourself confused over the recent Google local mess of names and platforms, you’re not alone. SEOs and dental professionals alike are left scratching their heads as they attempt to make sense of what Google undoubtedly hoped …

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Search Rankings Vs. Traffic and Conversions- Which Is Better for Determining a Dental Website’s Performance?

In my experience, too many dental practice owners and dental office managers focus on search engine rankings to determine SEO success. While high rankings typically promise floods of traffic, they’re not the best way to measure the success of your …

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Is Facebook’s Transition to Local Search a Threat to Google?

Facebook is taking on local search in an unprecedented move that could change the local landscape as we know it. The social network rolled out Facebook Graph Search on January 15th and mobile-friendly Facebook Nearby nearly a month before that. …

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A Phone Call With Google+ & Places Support – Our impressions, directions, & takeaways

Google is Now Providing Phone Support for Places Verification – What Took So Long?

Back in May of 2012, in a move that angered and confused many business owners, Google began to merge its Google+ and Places platforms together to …

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